Be the Media Week 1: How Does an Organization Avoid Drinking the Web 2.0 Kool Aid?
NTEN Media Project Name Change--Help Us Out!

Web 2.0 Wednesday: Create an Invitation to Participate

Earlier this week I talked about the need to extend explicit invitations to people about participating in the Web 2.0 world. Although many of us have fully embraced the social networking and interaction that is typical of this new evolution of the Internet, a huge number of people still see the Web as a passive form of entertainment rather than as a place to interact.

For this week's Web 2.0 Wednesday, we're going to use Web 2.0 tools to create an invitation to newbies to participate in the online conversations.

Some potential ways to do this:

  • Record a podcast or video explaining to newbies how to join online conversations--maybe some of the rules of the road or ways to expand their social networks. You can do this via a blog post, too.
  • Create an invitation with photos that you can send out via email. Remember--most newbies are still using email as their primary mode of online communication, so you need to meet them where they're at.

Keeping in mind that new people feel uncomfortable about randomly joining online conversations, be sure that you focus on creating something that's inviting to new users. It should help them feel welcome online, and maybe show them how they can feel more comfortable in this new iteration of the web.

As always, tag your creation with web2.0wednesday and bookmark it with the same tag on You can also leave a link to your newbie invitation in comments here.

Have fun with it. Web 2.0 Wednesdays is low pressure learning!


Feed You can follow this conversation by subscribing to the comment feed for this post.

Tēnā koe Michele

I invite you to lift the Raukura.

Kia ora ano

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.


Post a comment

Comments are moderated, and will not appear until the author has approved them.

Your Information

(Name and email address are required. Email address will not be displayed with the comment.)